In a stroke of marketing genius, medical marijuana company Cavier Gold have placed themselves a head and shoulders above their growing competition, paying California rappers Redman, Dr. Zodiak and Kurupt (from Dr. Dre’s crew) to dedicate tracks to the strength and quality of their product.
Featuring titles like “Caviar Gold Official Music,” “Caviar & Champa” and “All I know is Caviar,” each with matching videos, the paid connection isn’t exactly subtle, but with over 1,000 dispensaries in California alone, you probably don’t sell kush beating around the bush (sorry). After all, nothing says ‘high quality medical product’ like girls wearing nothing but pasties twerking over huge piles of bud. To be fair the science part is probably in the bit where they’re also wearing surgical masks.
Sarah Silverman shows off her weed vape pen on the Emmys red carpet
Jackie Chan’s son could face execution over weed possession charges
A weed farmer named Smoke is accused of lighting a California wildfire