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Following the success of their previous projects, Guess and A$AP Rocky are back together for the forthcoming summer season and the results are an almost literal take on the collection name ‘Ice Cream & Cotton Candy’. Rocky continues his highly sought after drops via Guess Originals, channelling the strong ’80s and ’90s vibes that had fans hooked from the first collab. This time around, we’re seeing a more muted palette, with pastel stripes applied across crew necks and crops; not to mention the instantly summer vibe of those baby blue overalls (add that to my wishlist alongside the striped maxi dress, thanks). And while the silhouettes follow on from past collections, we can’t help but notice a possible aesthetic influence from Rocky’s close mate, Tyler.

The label teased some of the campaign imagery on Instagram and have us bookmarking May 2 for the impending drop via select¬†Guess¬†retailers. Sure, we’re moving into winter here in Australia but that doesn’t mean we can’t still get into the Ice Cream & Cotton Candy Club. You should dress for the season you want, imo.

Weekly updates